First off, many thanks to Esme over at The Weatherwax Report for spearheading this initiative of connecting Fantasy reviewers and indie/ self-published authors. Based on her idea we've helped put together a list of reviewers seeking review copies from indie authors, as well as a list of authors willing to give away review copies.
All this information is collected automatically by filling out forms, so if you decide you no longer want to be a part of this initiative, please contact us at firstname.lastname@example.org and we'll remove you.
We'd suggest you find your genre of choice and sort by it, then contacting any reviewers who have marked that genre as a Yes. And please take the reviewers' chosen genres into consideration. They were kind enough to sign up for this, so don't go spamming them with books that don't apply.